Indian Ocean to Italy

Marking a global first, Atmosphere Core, a leading name in hospitality in
South Asia, is making its first foray into Europe with the launch of BORGO MONCHIERO HERITAGE BY ATMOSPHERE in Piedmont, Italy. This thoughtfully restored 18th-century monastery built in 1773, the second historical property in the company’s ‘HERITAGE BY ATMOSPHERE’ portfolio, showcases
sacred frescoes and Romanesque architecture, evoking the charm of Italy’s art, culture and cuisine from the northern regions.

Commenting on international expansion and entering the European hospitality market, Atmosphere Core’s Group Managing Director Mr Salil Panigrahi stated, “As we continue to grow and cultivate relationships with global partners for expansion, in the last year we have made associations with a number of European businesses. In Italy specifically, we have the leading Bottega S.p.A. joining our
unique Wine Program. These significant partnerships brought Italy to Atmosphere Core and vice versa, we now look forward to the launch of our first destination in Europe in 2026”.
Borgo Monchiero owners Franco Giampetruzzi and Gian Maria Debenedetti shared their reasons for partnering with Atmosphere Core, Mr Giampetruzzi quoting, “When sourcing a hotelier, Atmosphere Core’s ambitions to expand internationally with ‘HERITAGE BY ATMOSPHERE’ seamlessly mirrored
our project plans. We needed an established operator with big ideas yet sensitive to the value of authenticity. The decision was very easy and now we forge ahead in preparation of welcoming guests in the coming year.”