Renault Strengthens India Strategy with Renaulution India 2024
Plans 5 Launches in 3 Years and Enhances Portfolio with New Variants in 2024
Renault India is delighted to announce a significant advancement in its commitment to the Indian market, under Renaulution India 2024. Under this strategic initiative, the French carmaker plans to launch five products in the next three years. This is in addition to the €3 billion investment that Renault Brand recently announced for the four key international hubs outside Europe, which includes India.
The five product launches include entirely new models and the next generation of Kiger and Triber. Upholding its commitment to the 'Make in India' vision, Renault India maintains a strong local presence, supported by its Chennai production plant, Logistics & Technology center, and Design studio. Renault continues to strengthen its commitment to local manufacturing and innovation.
Mr. Venkatram Mamillapalle, Country CEO & Managing Director, Renault India Operations said- "Over the next three years, we are set to embark on an exhilarating journey with five product launches, encompassing both entirely new models and the next generation from our current product range. This significant stride forward is not only a testament to our commitment but also marks the introduction of the all-new Renault brand identity to the Indian market. Our primary goal is to deliver exceptional value, create delightful experiences, and evoke a renewed sense of pride among Renault owners."
To mark the beginning of the Renaultution in India, the French carmaker is making strong additions to its existing product portfolio, with the introduction of the new 2024 range. The new range is equipped with more than 10 new class-leading features, between the three models. In order to cater diverse and growing customer needs and ensure a wider segment coverage, 5 new variants have been introduced, including India’s most affordable automatic car with Easy-R AMT technology. Overall, each variant has been specifically positioned in terms of content and price, making the full range more accessible and attractive to our customers.
