Sterlite Power launches two new corporate brand identities
Resonia and Sterlite
Sterlite Power, a leader in power transmission and solutions, unveiled its two new corporate brand identities called ‘Resonia and Sterlite’. Resonia Ltd. will house the transmission infrastructure business and will be called ‘Resonia’. Sterlite Power Transmission Ltd will house the manufacturing of cables and conductors and services business, it will be called ‘Sterlite’. The decision to create two distinct corporate entities comes on the back of the demerger. Resonia and Sterlite will now focus on their distinct businesses, bring agility and, create independent growth journeys.
Congratulating the teams, Pratik Agarwal, Managing Director, Sterlite Power Transmission Ltd, and Chairman Resonia Ltd. said, “This transformation is a pivotal moment in our journey. With Resonia and Sterlite, we are creating a specializing, reinforcing our market leadership and fostering innovation in the industry. With a clear emphasis on specific market segments, both entities are well-positioned to seize new opportunities and tackle the challenges presented by the global energy transition.”
The two new entities will work towards optimizing their capital structures and enhancing their ability to meet the evolving demands of the energy transition. Resonia will drive the expansion of transmission networks, facilitating renewable energy integration, while Sterlite will lead the manufacturing of high-performance power conductors, cables, and EPC services. Our renewable energy arm, Serentica, retains its company identity, and remains committed to accelerating industrial decarbonization with round-the-clock renewable energy solutions. Sterlite and Resonia both aim to meet the evolving demands of the energy transition while continuing to offer sustainable, future-ready solutions for the global energy sector.
The rebranding exercise announced at ELECRAMA 2025 marks the beginning of an exciting new chapter. Both companies remain committed to shaping the future of the global energy landscape through their focus on transmission infrastructure and high-performance products, driving the transition to a greener, more sustainable energy future.
